Beginners Guide to Email Marketing Part 7: The Automation Game

Part 7: The Automation Game


Automation is the difference between working in your business and working on your business. It’s your clone army – minus the creepy sci-fi vibes.


Three Must-Have Automations for Beginners:

  1. Welcome Series – A 3-5 email sequence that greets new subscribers, tells them what to expect, and subtly sells.

  2. Abandoned Cart Sequence – If someone leaves without buying, send them a reminder (and maybe a little incentive) to seal the deal.

  3. Re-Engagement Campaign – Wake up those sleepy subscribers with a “We Miss You” email or a juicy new offer.


With these running in the background, you’ll make sales while you’re at brunch, the beach, or binge-watching reality TV in your PJs.